13.2.14

Beau’s All Natural: Editorial Case Study

Hey everyone! I decided to shoot an editorial case study to promote myself in the editorial world, as most of my work doesn’t translate to that industry. All I had in mind was using Beau's 'All Natural Brewing' slogan, and pairing it with one of my strengths, which is working with natural lighting and playing up colour tonality. I grabbed a couple of bro’s (Thanks Tom & Jeremy!) and headed to another friend's barn (Vanderzaag’s, you’re the bomb) this morning for sunrise, to give a low sun end-of-day look to the images. The idea was shoot more candidly, and shoot more instinctually. They were shot and edited in 2.5 hours, and had no retouching except one label fix. Enjoy!










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